Current studies have emerged suggesting that Tesla is growing a revamped model of its best-selling all-electric sedan, the Mannequin 3. The revamp, which is reportedly codenamed “Challenge Highland,” is a part of the EV maker’s efforts to chop manufacturing prices on the automobile whereas boosting its attraction to shoppers.
The Tesla Mannequin 3 has been out there for a number of years now, and whereas the automobile underwent a refresh back in October 2020, a lot of the modifications that have been carried out then have been comparatively minor. These included a brand new middle console, new door panels, an influence trunk, new wheels and headlights, and numerous different iterative modifications.
Citing a number of people reportedly accustomed to the matter, Reuters famous that “Challenge Highland” would contain enhancements to the Mannequin 3 that would scale back the variety of the automobile’s elements and the complexity of its inside. The revamp will reportedly additionally concentrate on options that Tesla consumers worth essentially the most, such because the infotainment system.
The publication’s sources famous that the Mannequin 3 revamp would additionally embrace some updates to the Mannequin 3’s exterior and powertrain efficiency. The up to date all-electric sedan would reportedly go into manufacturing on the Fremont Manufacturing facility and Gigafactory Shanghai, the Tesla vegetation the place the Mannequin 3 is presently being produced. As per Reuters‘ sources, the redesigned Mannequin 3 ought to be put into manufacturing in Q3 2023.
The enhancements that have been hinted at by the publication’s sources recommend that Tesla would probably implement among the improvements which were launched on the Mannequin Y to the Mannequin 3. Up to now, the Mannequin Y has been ramped in a number of factories with key improvements reminiscent of entrance and rear megacasts. Models made in Giga Texas are even geared up with the corporate’s structural battery packs. Contemplating that each the Mannequin Y and Mannequin 3 are Tesla’s mass-market automobiles, it will not be shocking if the all-electric sedan’s revamp includes improvements reminiscent of using megacasts and structural battery packs as properly.
It ought to be famous, nevertheless, that the Mannequin 3s as we speak have already gone via quite a few enhancements through the years. Thus, even when the automobile appears to be like the identical as earlier than, its software program and {hardware} have already been improved. Nevertheless, Ed Kim, president of AutoPacific Group, famous that buyers would probably recognize modifications to the Mannequin 3 which can be visually evident.
“Customers nonetheless are likely to equate visible modifications with newness. Tesla is aware of visually tangible modifications are so as. The upcoming modifications that potential prospects can see and really feel will likely be essential in guaranteeing that EV prospects nonetheless have Tesla on the high of their minds as actually glorious alternate options to Tesla are beginning to flood the market,” Kim stated.
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